Adewale Adetona: #MisfitToHero Story
I laugh at people when I tell them I am a serial enterprenuer and they laugh at me.
I don’t even know where to start from but so as not to bore you, let me cut the story short – I can tell you 5 things for FREE:
1. I grew up dreaming to be a Medical Doctor.
2. I once sold CDs and Desktop Chargers to survive while in school.
3. I was once a co-publisher of a youth & campus focused entertainment magazine – Fresh Breed Magazine.
4. I was once a fish farmer (I could boast of more than 1,000 Catfishes in my fish pond) back then.
5. I once owned a game and business center where i made daily income of close to 2,000 naira/day. (Lots of money back then, bruh!)
Like every other young Nigerian, I grew up with a big aspiration. I used to top my class right from Primary One. I came second in my school’s common entrance examination – thereby missed a scholarship opportunity; but that’s by the way.
I ended up studying computer science at LASU (Even though we never get to see nor enter a computer lab for once… 😂) talk more of coding.
Moving on, sometimes around my 300L, I discovered Twitter as a platform where i could throw football bants, boast about my cooking skills and hide behind the keyboard to be humorous, even though I knew I cant make anybody laugh to save my life in real life. 😆😆
I started getting enough attention and followers on my profile, agencies and brands started reaching out for me to help market their products/services in exchange for payment. Along the line, I also came across good friends like @DemolaExpoze who has turned to a brother and business partner… Keep winning, bruh! 🙌
To better myself, I went on different trainings, took Google Digital Marketing certification and some other courses online.
To cut the story short, today, I am not a Doctor (even though I could be your love doctor) and neither am I a computer scientist (but I can tell you all the keyboard shortcuts though), I can boast of successfully running diverse Social Media campaigns for different brands. I currently work in the Branding/Comms department of one of the top Fintech Firms in Nigeria, I co-manage a startup Digital Media outfit in Lagos, Mustardels Media and also the convener of Lagos Digital Summit.
This was never the dream, but do i enjoy what I am doing? YES!
Does it pay the bills? YES?
Am I advancing my career in this?
OF COURSE, YES.
My name is Wale Adetona, they call me Slimfit and this is my #MisfitToHero story.
Share yours with the hashtag. See you at the top!
November 24, 2019
Businesses and Individuals set to be empowered at the 3rd Edition of Lagos Digital Summit hosted by Mustardels Media and Expoze Nigeria
November 15, 2019
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